A marketing firm opens a small booth at a local mall over the weekend, where shoppers are
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Has the marketing firm committed any sampling bias? Discuss.
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There could be some nonresponse bias due to certain people choosing not to stop at the booth Ther...View the full answer
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Related Book For
Essentials Of Business Statistics Communicating With Numbers
ISBN: 9780078020544
1st Edition
Authors: Sanjiv Jaggia, Alison Kelly
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