Take another look at figure 16.2, the heuristic for structuring content visually. In your opinion, which of
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Take another look at figure 16.2, the heuristic for structuring content visually. In your opinion, which of the three phases will be the most difficult for students whose educational background has focused mainly on writing? What aspects of visual design do you think will be most challenging for you? What aspects interest you most?
Figure 16.2:
Transcribed Image Text:
Phase 1: Group Group content into rhetorical clusters Genre patterns Categories Hierarchical structures Narrative structures Logical connections Sequential patterns . Spatial patterns Comparative structures -Best to worst -Most 10 least Phase 2: Organize Organize clusters visually to show contrasts Layout and grid Symmetry/asymmetry Figure-ground relations Negative space Structure of clusters -Size, shape, position -Alignments -Repetitions -Proximity relations -Juxtapositions Phase 3: Signal Signal structural relations Layering of content Visual hierarchy Headings, captions . Color, shading, value White space Line weights Icons, symbols Typography -Face, size, style -Line length, leading
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Based on the description of the three phases presented in figure 162 students whose educational background has focused mainly on writing may find Phas...View the full answer
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Ali Khawaja
my expertise are as follows: financial accounting : - journal entries - financial statements including balance sheet, profit & loss account, cash flow statement & statement of changes in equity -consolidated statement of financial position. -ratio analysis -depreciation methods -accounting concepts -understanding and application of all international financial reporting standards (ifrs) -international accounting standards (ias) -etc business analysis : -business strategy -strategic choices -business processes -e-business -e-marketing -project management -finance -hrm financial management : -project appraisal -capital budgeting -net present value (npv) -internal rate of return (irr) -net present value(npv) -payback period -strategic position -strategic choices -information technology -project management -finance -human resource management auditing: -internal audit -external audit -substantive procedures -analytic procedures -designing and assessment of internal controls -developing the flow charts & data flow diagrams -audit reports -engagement letter -materiality economics: -micro -macro -game theory -econometric -mathematical application in economics -empirical macroeconomics -international trade -international political economy -monetary theory and policy -public economics ,business law, and all regarding commerce
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Solving Problems In Technical Communication
ISBN: 9780226924076
1st Edition
Authors: Johndan Johnson-Eilola, Stuart A. Selber
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