Locate an article on a struggling business. Identify a business problem from the article. List 15 features

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Locate an article on a struggling business. Identify a business problem from the article. List 15 features that could be helpful in predicting a target variable.

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Essentials Of Marketing Analytics

ISBN: 9781264263608

1st Edition

Authors: Joseph Hair, Dana E. Harrison, Haya Ajjan

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