1. Which of the reasons for strategic drift are evident in the Kodak story? 2. Drawing on...
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1. Which of the reasons for strategic drift are evident in the Kodak story?
2. Drawing on the lessons from Part 1 of the book as a whole, how might Kodak’s problems have been avoided?
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Related Book For
Exploring Strategy Text and Cases
ISBN: 978-1292145129
11th Edition
Authors: Gerry Johnson, Richard Whittington, Patrick RegnÈr, Kevan Scholes, Duncan Angwin
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