How does public relations differ from advertising? Why is public relations especially important for global companies?

Question:

How does public relations differ from advertising? Why is public relations especially important for global companies?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Global Marketing

ISBN: 978-9352865284

9th edition

Authors: Warren J. Keegan, Mark C. Green

Question Posted: