Interview five adult sports participants and ask them to describe the sports socialization process as it relates

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Interview five adult sports participants and ask them to describe the sports socialization process as it relates to their personal experience.

Attempt to interview people with different sports interests to determine whether the socialization process differs according to the specific sports.

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Sports Marketing A Strategic Perspective

ISBN: 9781138015968

5th Edition

Authors: Matthew D. Shank, Mark R. Lyberger

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