What is a marketing orientation, and how do sports organizations practice a marketing orientation?
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What is a marketing orientation, and how do sports organizations practice a marketing orientation?
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A marketing orientation is a business approach focused on identifying and satisfying the needs and wants of customers through effective marketing stra...View the full answer
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Related Book For
Sports Marketing A Strategic Perspective
ISBN: 9781138015968
5th Edition
Authors: Matthew D. Shank, Mark R. Lyberger
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