Critically analyse the relative strengths and weaknesses of direct mail and email.
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Critically analyse the relative strengths and weaknesses of direct mail and e‑mail.
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Direct mail and email are two marketing strategies used by organisations to advertise their products or services to consumers Each has its own unique ...View the full answer
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Related Book For
Principles Of Direct Database And Digital Marketing
ISBN: 9780273756507
5th Edition
Authors: Alan Tapp
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