Assessment 1 - Short Answer Questions BSBMKG434 Promote products and services Company : Bounce Fitness Question 1
Question:
Assessment 1 - Short Answer Questions
BSBMKG434 Promote products and services
Company : Bounce Fitness
Question 1 | |
The table below includes parts of a typical action plan used for business promotional activities. Complete the table by indicating all information usually included in each indicated part. | |
Part of Action Plan | Information Included in Each Part |
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Question 2 | ||
Identify an example for each of the following who are involved in coordinating promotional activities:
For each identified stakeholder, briefly explain what they do as part of coordinating promotional activities. | ||
Type of Stakeholder | Stakeholder Involved | What Each Stakeholder Does When Coordinating Promotional Activities |
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Question 3 | ||
Bounce Fitness is a health and fitness organisation that aims to be a premier provider of wellness in Australia. Assume that you are working for Bounce Fitness as one of their marketing officers. Marketing officers need to come up with promotional activities for the products and services offered by the organisation. Review Bounce Fitness' Corporate Marketing Plan found in the link below: Bounce Fitness Corporate Marketing Plan https://bouncefitness.precisiongroup.com.au/category-infrastructure/current-projects/ Username: albrightlearner Password: albright@123 Use the document to identify at least two promotional activities that can be conducted by Bounce Fitness. For each promotional activity:
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Promotional Activity 1: | ||
Planning Process Involved | Explanation of How the Planning Process Relevant to the Promotional Activity | |
Promotional Activity 2: | ||
Planning Process Involved | Explanation of How the Planning Process Relevant to the Promotional Activity | |
Question 4 |
Bounce Fitness is a health and fitness organisation that aims to be a premier provider of wellness in Australia. Assume that you are working for Bounce Fitness as a General Manager for Marketing. One of the specific areas of your work is planning direct marketing activities. Review one of Bounce Fitness' Marketing Plans found in the link below: Bounce Fitness Corporate Marketing Plan https://bouncefitness.precisiongroup.com.au/category-infrastructure/current-projects/
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Question 5
Business Objective 1: | ||
Supporting Marketing Objective | Explanation of How the Marketing Objective Supports the Business Objective | |
Promotional Activity | Explanation on How the Activity Supports the Marketing Objective | |
Business Objective 2: | ||
Supporting Marketing Objective | Explanation of How the Marketing Objective Supports the Business Objective | |
Promotional Activity | Explanation on How the Activity Supports the Marketing Objective | |
Auditing and Assurance services an integrated approach
ISBN: 978-0132575959
14th Edition
Authors: Alvin a. arens, Randal j. elder, Mark s. Beasley