Considering the business environment in COVID19 pandemic era, discuss how value innovation based on Blue Ocean Strategy
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Considering the business environment in COVID19 pandemic era, discuss how value innovation based on Blue Ocean Strategy can be achieved in food and beverage industry. Support your answer by giving examples of possible actions taken throughFour-Action Framework.
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ISBN: 9780132555524
4th Edition
Authors: Bruce R. Barringer, R. Duane Ireland
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