Describe how Apple might measure the effectiveness of its marketing communications and how the company could incorporate

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Describe how Apple might measure the effectiveness of its marketing communications and how the company could incorporate ROI into its measure

2) How you feel the company's marketing communications are effective and what the company could improve in its marketing communications.

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Essentials Of Marketing Research

ISBN: 9781292060163

1st Global Edition

Authors: Naresh K. Malhotra

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Posted Date: May 08, 2024 02:47 PM

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Describe how Apple might measure the effectiveness of its marketing communications and how the company could incorporate

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1 Measuring Effectiveness of Apples Marketing Communications Metrics Used by Apple Apple may use a variety of metrics to measure the effectiveness of its marketing communications including Sales Perfo... View the full answer

Essentials Of Marketing Research

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