How will you apply the concept of being different in your marketing plan? Watch the video on Blue Ocean Strategy and the Better or Different Strategy video. As Apple once said, Think Different. Remember that not only can you apply the concept of different to the product or service, but also to many other aspects, as noted in the Ten Types of Innovation

Answer rating: 100% (QA)

Applying the concept of being different as advocated by the Blue Ocean Strategy and the Better or Different Strategy involves creating a unique value proposition that sets your product or service apar... View the full answer