1. How do you attack a category leader? - The best way to challenge a leader is...
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1. How do you attack a category leader?
- The best way to challenge a leader is to attack its strengths.
- The best way to attack a leader is to avoid a head-on assault and to adopt a flanking strategy.
Related Book For
Consumer Behavior Buying, Having and Being
ISBN: 978-0133450897
11th edition
Authors: Michael R. Solomon
Posted Date: