Mr. Yildz is a businessman with a good financial situation. He wants to make a new investment, but he believes it would be best if it was in the service sector. As he does not know service sector, he wants to get consultancy from YOU. Answer the following questions: 1) Which service do you suggest Mr. Yldz? Why? (5 points) 2) How would you explain the features that distinguish the service from physical products by exemplifying with the service you have suggested? (20 points) 3) What are the service categories and service levels of the service you have suggested? (10 points) 4) Describe each component of the marketing mix for the service you have suggested. (50 points 5) What would you tell Mr. Yldz about the service encounter and importance of customer complaints? (15 points)