Try downloading a popular free social game on a platform of your choosing (Android or iOS would
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Question:
Try downloading a popular free social game on a platform of your choosing (Android or iOS would be the best choices). Play the game for at least 15 minutes and pay close attention to advertising that occurs in-game. Did you observe any in-game ads? Sponsored advertising? Product placement? Would your game be considered an advergame? Or a branded game?
Related Book For
Principles of Supply Chain Management A Balanced Approach
ISBN: 978-1285428314
4th edition
Authors: Joel D. Wisner, Keah-Choon Tan, G. Keong Leong
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