You are the manager of the team that created the new innovative luggage. Assuming the luggage in the target link is your competition, come up with a selling price for you new innovative. Explain why you believe a customer would be willing to pay that price.

https://www.wsj.com/video/series/joanna-stern-personal-technology/forget-self-driving-cars-here-comes-self-driving-luggage/78504897-D8CC-4BB9-8511-D94BAB17F661

https://www.target.com/p/swissgear-zurich-24-5-suitcase-black/-/A-49144130#lnk=sametab

 

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Answer As the manager of the team that created the new innovative luggage I would set the selling price for our product at a premium compared to the c... View the full answer