Evaluate the following extension proposals: - The Economist operating a Business School; - HSBC going into home

Question:

Evaluate the following extension proposals:

- The Economist operating a Business School;

- HSBC going into home safes;

- Lynx/Axe going into a chain of male grooming salons;

- Ponsse (a Finnish logging equipment firm) going into cars;

- Weight Watchers going into gyms.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Strategic Market Management Global Perspectives

ISBN: 9780470689752

1st Edition

Authors: David A. Aaker, Damien McLoughlin

Question Posted: