What are the most important factors to consider when formulating international pricing strategies? What steps would you
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There are four factors the nature of the product or industry the location of the production facility the distribution system and foreign market consid...View the full answer
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Related Book For
International Business and the New Realities
ISBN: 978-0136090984
2nd Edition
Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger
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