Which marketing era occurred during the Great Depression when manufacturers almost had to force consumers to purchase
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Which marketing era occurred during the Great Depression when manufacturers almost had to force consumers to purchase their products?
a. Production concept era
b. Sales concept era
c. Marketing concept era
d. Customer relationship era
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b Sales concept era During the Great Depression the Sales Concept Era o...View the full answer
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Better Business
ISBN: 9780134522746
5th Edition
Authors: Michael Solomon, Mary Poatsy, Kendall Martin
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