RH consciously designs its retail spaces to evoke certain effects that will impact the potential buyers. This

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RH consciously designs its retail spaces to evoke certain effects that will impact the potential buyers. This practice is called __________.

a. atmospherics

b. showrooming

c. theming

d. an interactive style

e. a dyadic encounter

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Consumer Behavior Buying Having Being

ISBN: 9780138170806

14th Edition

Authors: Michael R. Solomon, Cristel Antonia Russell

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