What is strategic positioning, and what are the three principles that underlie it?
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What is strategic positioning, and what are the three principles that underlie it?
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Strategic positioning refers to the way a business aligns itself in the marketplace to maximize its ...View the full answer
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Related Book For
Management A Practical Introduction
ISBN: 9781260735161
10th Edition
Authors: Angelo Kinicki, Denise Breaux Soignet
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