1. Describe the unique challenges faced by companies that sell highly perishable products.
2. How does 1-800-FLOWERS meet and address those challenges?
3. What other types of distribution or product access should the company consider?
Do you need to send flowers for a relative’s birthday in Germany, to celebrate your daughter’s first big business presentation in the United Kingdom, or to congratulate your neighbors across the street on the birth of their new baby? One call to 1-800-FLOWERS does it all—floral arrangements individually created by the nation’s top floral artists, hand-delivered the same day at the peak of freshness and perfection—whether your loved ones are in Australia, the Philippines, Mexico, Italy, Japan, Hawaii, Alaska, or Puerto Rico.