1. Do you think that the use of rebates offers a company a cost-leadership advantage? Why or...
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2. How would you analyze the use of rebates from a competitive dynamic perspective? Explain your answer.
3. Do you think that heavy reliance on rebates to drum up customers may be considered an unethical business strategy? Should federal law regulate the use of rebates in the future? Explain your answer.
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1 Using rebates does give companies a pricing adva...View the full answer
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Related Book For 
Management People Performance Change
ISBN: 978-0132176408
1st edition
Authors: Luis R. Gomez Mejia, David B. Balkin
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