1. For a large company like BCBSNC with a lot of customers, what does listening to customers...

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1. For a large company like BCBSNC with a lot of customers, what does “listening to customers” mean?
2. What were the challenges, the proposed solution, and the obtained results for BCBSNC?

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Business Intelligence and Analytics Systems for Decision Support

ISBN: 978-0133050905

10th Edition

Authors: Ramesh Sharda, Dursun Delen, Efraim Turban

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Question Posted: Dec 30, 2014 11:12 AM

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1. For a large company like BCBSNC with a lot of customers, what does listening to customers...

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1 Listening to customers often means understanding the confusion of its members regarding benefits M...View the full answer

Business Intelligence and Analytics Systems for Decision Support

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