1. How can GM understand its competitive environment? 2. General Motors and its competitors are constantly thinking...

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1. How can GM understand its competitive environment?
2. General Motors and its competitors are constantly "thinking of tomorrow" in terms of their products. Describe the rate of competitive speed in this industry.
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Strategic Management Concepts and Cases Competitiveness and Globalization

ISBN: 978-1305502208

12th edition

Authors: Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson

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