1. How have foreign car firms historically established themselves in the Chinese market (what form of FDI?),...

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1. How have foreign car firms historically established themselves in the Chinese market (what form of FDI?), and why is this mode of market entry normally used?
2. List some examples of firm-specific advantages (FSAs) that are held by foreign car manufacturers and some examples of country-specific advantages (CSAs) in China relevant to this industry.
3. What are the relative costs and benefits of acquiring particular kinds of FSAs, in the way that NAC has done, compared to establishing a joint venture?
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International Business

ISBN: 978-0273760979

6th edition

Authors: Alan M. Rugman, Simon Collinson

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