1. What type of organizational structure does LMVH have? 2. What is the role of SBUs in...

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1. What type of organizational structure does LMVH have?
2. What is the role of SBUs in the organizational structure of LVMH? What problems might arise if each SBU were run independently?
3. Compare the organizational structure of LVMH to that of Procter & Gamble. Are there any similarities? How are these organizations different?
4. What are some of LVMH’s firm-specific advantages (FSAs) that are listed in this case?
5. How would outsourcing to less developed countries affect LVMH?
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International Business

ISBN: 978-0273760979

6th edition

Authors: Alan M. Rugman, Simon Collinson

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