A local television station plans to drop four Friday evening programs at the end of the season.

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A local television station plans to drop four Friday evening programs at the end of the season. Steve Botuchis, the station manager, developed a list of six potential replacement programs. Estimates of the advertising revenue (in dollars) that can be expected for each of the new programs in the four vacated time slots are as follows. Mr. Botuchis asked you to find the assignment of programs to time slots that will maximize total advertisingrevenue.

A local television station plans to drop four Friday evening
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An Introduction To Management Science Quantitative Approaches To Decision Making

ISBN: 226

13th Edition

Authors: David Anderson, Dennis Sweeney, Thomas Williams, Jeffrey Cam

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