A marketing research firm wishes to study the relationship between wine consumption and whether a person likes

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A marketing research firm wishes to study the relationship between wine consumption and whether a person likes to watch professional tennis on television. One hundred randomly selected people are asked whether they drink wine and whether they watch tennis. The following results are obtained:
A marketing research firm wishes to study the relationship between

a. What percentage of those surveyed both watch tennis and drink wine? What percentage of those surveyed do neither?
b. Using the survey data, construct a table of row percentages.
c. Using the survey data, construct a table of column percentages.
d. What kind of relationship, if any, seems to exist between whether or not a person watches tennis and whether or not a person drinks wine?
e. Illustrate your conclusion of part (d) by plotting bar charts of appropriate column percentages for people who watch tennis and for people who do not watch tennis.

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Business Statistics In Practice

ISBN: 9780073401836

6th Edition

Authors: Bruce Bowerman, Richard O'Connell

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