a) On what theory did Boeken sue Philip Morris? b) How did he claim Philip Morris committed

Question:

a) On what theory did Boeken sue Philip Morris?
b) How did he claim Philip Morris committed fraud?
c) Boeken testified that he read the Surgeon General's warning about smoking in the 1960's, so how can he argue fraud?
d) Why did the court hold that these facts justified such a large award of punitive damages?
e) $100 million is a lot of money!