Apple and Google compete in several product categories. Sales, income, and asset information are provided for fiscal
Question:
Apple and Google compete in several product categories. Sales, income, and asset information are provided for fiscal year 2015 for each company below.
$ millions ___________________________ Apple ___________________ Google
Sales ......................................... $233,715 ..................$74,989
Net income ................................. 53,394 .................. 16,348
Invested assets, beginning of year ....... 231,839 ..................129,187
Invested assets, end of year ..............290,479 ..................147,461
Required
1. Compute profit margin for each company.
2. Compute investment turnover for each company.
3. Using your answers to the questions above, compare the companies' performance for the year.
Step by Step Answer:
Fundamental Accounting Principles
ISBN: 978-1259536359
23rd edition
Authors: John Wild, Ken Shaw, Barbara Chiappett