Are sales to the channel member during a given period typically a good measure of the sales

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Are sales to the channel member during a given period typically a good measure of the sales made by the channel member during the period? Discuss.

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:56 AM

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Are sales to the channel member during a given period typically a good measure of the sales

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No Sales to channel members may not be a good indicator of sa...View the full answer

Marketing Channels

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