Assume you have a friend who is thinking about starting a business to sell jewelry that she has been making only for friends for several years. She is coming to talk to you because she knows that you are pursuing a degree in entrepreneurship. Your friend says, “I am worried that I may lack the skills to effectively operate a business if I decide to establish one.” Given your knowledge of “execution intelligence” as discussed in this chapter, what advice would you give to your friend about how to successfully operate a firm on an ongoing basis?