Question: Assume you will start an Internet-based business similar to one of those mentioned in this case or another one of your choice. Would you be

Assume you will start an Internet-based business similar to one of those mentioned in this case or another one of your choice. Would you be a first, second, or later mover in the market you select? How would you differentiate yourself from other competitors or prospective new entrants? Break into small groups to share your ideas and attempt to agree on the best

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