Below are listed some objects of varying degrees of abstraction. Suggest properties of each of these objects

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Below are listed some objects of varying degrees of abstraction. Suggest properties of each of these objects that can be measured by each of the four basic types of scales.
A. Store customers
B. Voter attitudes
C. Hardness of steel alloys
D. Preference for a particular common stock
E. Profitability of various divisions in a company

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Business Research Methods

ISBN: 978-0073521503

12th edition

Authors: Donald R. Cooper, Pamela S. Schindler

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