China is a huge attractive market, with growing affluence. Before exporting to China, most firms conduct market research to acquire a fuller understanding of the country’s market situation. Two useful research sites are the China Business Information Center (CBIC; www.export.gov/china) and UK Trade and Investment (www.uktradeinvest.gov.uk). At the CBIC, for example, firms can find out if they are “China Ready.” They can access trade leads and read current news about business in China. Suppose you are hired by a firm that wants to begin exporting to China three products: (a) breakfast cereal, (b) popular music on CDs, and (c) laptop computers. For each of these product categories, using the above Web sites and globalEDGE™, prepare a list of the information that the firm should gather prior to making a decision to export to China.