Choose a product and consider the most convenient foreign country to introduce this product to. After a

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Choose a product and consider the most convenient foreign country to introduce this product to. After a brief description of the situation comprising reasoning of your choice (both the product and the foreign country) you are suppose to prepare a market audit for entering a new foreign market. You are supposed to elaborate PEST analysis, SWOT analysis and Five Forces analysis in the form of a written paper. As a result of your analyses the company awaits your relevant conclusions and a final recommendation whether to enter a new foreign market or not. Make sure that your analyses are clear, sufficiently elaborated and based on relevant data about the market. In this paper you must rely on relevant literature about the product and the market of your choice
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Modern Database Management

ISBN: 978-0133544619

12th edition

Authors: Jeff Hoffer, Ramesh Venkataraman, Heikki Topi

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