Choose an organization and a particular decision situation. Then give examples, using that decision context, of each step illustrated in Exhibit 14-1. For example, you could choose a decision that would be made by a retailer, such as Best Buy or Dick's Sporting Goods. Or you could focus on a service provider, such as Hertz rent-a-car or Marriott Hotels. Alternatively, select a manufacturer, such as Nike or Nokia. Or consider a decision to be made by your college or home city.

Exhibit 14-1

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1. Clarify the decision problem 2. Specify the criterion participates as part of Antisive「3. Identity the alternatives-一 Analysis 3. Identify the alternativescross-functional 4. Develop a decision model 5. Collect the data Primarily the responsibility of the managerial accountant Qualitative Considerations 6. Make a decision 7. Evsluste deciaion effectivene8e