Debbie's Delight attains a 10% market share based on total sales of the Calgary market. The total
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Debbie's Delight attains a 10% market share based on total sales of the Calgary market. The total Calgary market is expected to be 1,000,000 kilograms in sales volume for August 2015. The actual total Calgary market for August 2015 was 960,000 kilograms in sales volume.
Required
Compute the market-share and market-size variances for Debbie's Delight in August 2015. Calculate all variances in contribution-margin terms. Comment on the results.
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Related Book For
Cost Accounting A Managerial Emphasis
ISBN: 978-0133138443
7th Canadian Edition
Authors: Srikant M. Datar, Madhav V. Rajan, Charles T. Horngren, Louis Beaubien, Chris Graham
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