Question: Describe the actions that could be taken by the managers in the Business Studies Textbook division of a publishing company to improve the division's ROI.

Describe the actions that could be taken by the managers in the Business Studies Textbook division of a publishing company to improve the division's ROI. (Assume the division is responsible for acquiring new book titles. preparing books for production. and printing. marketing and selling the bon', Which of these actions would be likely to improve the company's overall performance. and which actions would not?

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