Describe the challenges faced by IHG during development of their retail price optimization system.

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Business Intelligence and Analytics Systems for Decision Support

ISBN: 978-0133050905

10th Edition

Authors: Ramesh Sharda, Dursun Delen, Efraim Turban

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Question Posted: Dec 30, 2014 11:17 AM

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Describe the challenges faced by IHG during development of their retail price optimization system.

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There were many challenges faced by IHG One was a drop in revenue i...View the full answer

Business Intelligence and Analytics Systems for Decision Support

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