Describe the common methods of establishing an advertising budget. Which method is most often used? Which technique

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Describe the common methods of establishing an advertising budget. Which method is most often used? Which technique is most often recommended? Why?

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Effective small business management An Entrepreneurial Approach

ISBN: 978-0132157469

10th Edition

Authors: Norman M. Scarborough

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Question Posted: Oct 12, 2012 02:38 AM

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Describe the common methods of establishing an advertising budget. Which method is most often used? Which technique

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There are four methods of determining an advertising budget Wha...View the full answer

Effective small business management An Entrepreneurial Approach

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