Despite the lack of supportive research, odd numbered pricing is still used in retailing today? Shouldn't gas

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Despite the lack of supportive research, odd numbered pricing is still used in retailing today? Shouldn't gas stations drop those .9 cents from their posted prices and round them to the nearest penny? Also consider 9.95, 9.99, 9.97 and so on retail pricing. We can't get rid of pennies because of sales tax being added
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Business Law Text and Cases

ISBN: 978-1285185248

13th edition

Authors: Kenneth Clarkson, Roger LeRoy Miller, Frank Cross

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