Discuss the pros and cons of a retailer's use of a standardized versus a non-standardized retail strategy

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Discuss the pros and cons of a retailer's use of a standardized versus a non-standardized retail strategy throughout the world.

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Retail Management A Strategic Approach

ISBN: 978-0132720823

12th edition

Authors: Barry R. Berman, Joel R. Evans

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Question Posted: Mar 21, 2016 02:04 AM

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Discuss the pros and cons of a retailer's use of a standardized versus a non-standardized retail strategy

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A standardized strategy is generally less costly than a nonstandardized one enab...View the full answer

Retail Management A Strategic Approach

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