Forbes magazine publishes a list of America's most reputable companies based on an annual survey conducted by the Reputation Institute. The rankings are based on a "global pulse" score (the higher the score, the more reputable the company). Global pulse scores for 20 of the top companies in 2014 and 2015 are listed in the table. Is there evidence of a positive rank correlation between global pulse scores of firms in 2014 and 2015? Use α = .01.

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Company 2014 2015 77.3 Disney Amazon Kellogg's Google Nike 79.2 84.1 81.5 72.6 71.5 77.3 73.0 75.1 77.2 67.9 76.4 75.5 81.5 75.6 79.7 LEGO Rolex UPS Microsoft BMW FedEx 75.0 77.2 69.6 75.0 72.4 73.7 76.6 79.3 78.8 77.3 78.4 75.9 Samsung Зм Johnson & Johnson Hershey HJ Heinz Pepsi Caterpillar Ferrero 69.2 69.7 66.1 70.6 72.6 80.0 75.2 75.0 75.1 76.3 Nestle 73.7 75.6