Geographic Expeditions, Inc. (GeoEx), which guided climbs up Mount Kilimanjaro, required climbers to sign a release to participate in an expedition. The form mandated the arbitration of any dispute in San Francisco and limited damages to the cost of the trip. GeoEx told climbers that the terms were nonnegotiable and were the same as terms imposed by other travel firms. Jason Lhotka died on a GeoEx climb. His mother filed a suit against GeoEx. GeoEx sought arbitration. Was the arbitration clause unconscionable? Why or why not?