Here is the case "Strategic and Organization Change at Black & Decker"
Read that case and answer the following questions:
1. Using the strategic approaches, how would you characterize Black & Decker's international expansion during the 1950's and 1960's? What strategy was the company pursuing? What was the key feature of the international organization structure that Black & Decker operated with at this time? Do you think Black & Decker's strategy and structure make sense, given the competition at that time?
2. How did the competitive environment confronting Black & Decker change during the 1980's and 1990's? What changes did Black & Decker make in its strategy and structure to compete more effectively in this new environment?
3. By the 2000's, what strategy was Black & Decker pursuing in the global marketplace? How would you characterize its structure? Do you think the structure fit the strategy and environment?
4. Why do you think it took nearly two decades for Black & Decker to effect a change in strategy and structure?