How can advertising and publicity work together? Give an example.

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Marketing

ISBN: 978-1111821647

12th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

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Question Posted: Dec 17, 2015 06:52 AM

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How can advertising and publicity work together? Give an example.

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Each is a way of communicating information to potential users of the goo...View the full answer

Marketing

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