How could the disaster with Vioxx have been avoided in the first place?

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Marketing Mistakes And Successes

ISBN: 9780470169810

11th Edition

Authors: James F. Dartley

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Question Posted: Aug 18, 2012 04:20 AM

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How could the disaster with Vioxx have been avoided in the first place?

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When the first early warnings came to light that there might be serious health problems wit...View the full answer

Marketing Mistakes And Successes

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