How does the impact of the environment on channel strategy differ from other major strategy areas of

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How does the impact of the environment on channel strategy differ from other major strategy areas of the marketing mix?

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:00 AM

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How does the impact of the environment on channel strategy differ from other major strategy areas of

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In the case of the channels variable the channel manager must be concerned n...View the full answer

Marketing Channels

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